Review of E-commerce in France in 2019 E-commerce and Distance

The federation of e-commerce and distance selling, also called fevad. Has published its second quarterly report of the year on the situation of e-commerce in france. According to the latest figures in their report. This Panama WhatsApp Number List market is still doing just as well, and the forecasts are very encouraging. The turnover of online sales should, in fact. Reach 100 billion euros this year . Good news for e-merchants. As 2018 ended on a relatively mixed note, in the sense that this highlight was somewhat spoiled by. The “Yellow vests” movement. Your digital strategy agency reviews this report. According to a survey published by the csa and the fevad. 21% of people questioned said they Panama WhatsApp Number List had spent less than expected for their christmas purchases online because of the yellow vests additionally. 24% said they delayed their purchases because of it.

The “Yellow Vests” Movement Has Not Helped E-commerce

For some time now, we have noticed that the average amount of transactions has been decreasing, as has the average basket of e-shoppers. Despite a slight slowdown, e-commerce remains a dynamic sector. The Panama WhatsApp Number List frequency of purchases increased by 20.7% compared to 2017. Online sales increased by 13.4% in 2018, compared to 14.3% in 2017. In 2018, purchases online generated 92.6 billion euros in 2018. A figure that should reach 100 billion euros this year. We have just seen it above, the turnover of online sales should pass the Panama WhatsApp Number List symbolic bar of 100 billion euros this year. Since 2014, the momentum has been such that the sector has experienced double-digit growth every year.

More and More E-shoppers Online Shopping Is Becoming

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The e-commerce market is booming year after year. In 2018, sales were slightly tarnished by the “Yellow Vests” movement, but the Panama WhatsApp Number List sector quickly rebounded this year. It is also expected to be a record year for turnover. E-merchants therefore do not have too much to worry about, but they must not neglect their digital strategy. The levers of webmarketing, which are natural Panama WhatsApp Number List and paid referencing, social networks or even mailing campaigns, are therefore to be adopted urgently to put the odds on their side. If you want to know more, you can contact our team who will be happy to study your e-commerce project with you.

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