Should you manage your PPC campaigns in house
It’s understandable that a small business owner would want to be in charge of their digital marketing campaigns. Their product or service is an extension of themselves and they want…
It’s understandable that a small business owner would want to be in charge of their digital marketing campaigns. Their product or service is an extension of themselves and they want…
This may come as no surprise to you, but marketers who are embracing mobile solutions may be the most successful in the industry, according to a new study. Marketing analytics…
Social Media Marketing is a must-have strategy for contemporary brands. There is no way a company can stay away from channels used for interaction all around the world and still…
Now that you’ve built a solid WordPress website, you need to know how to drive traffic to it. While there are tons of digital marketing strategies to help you maximize…
Setting rates is one of the biggest challenges that freelancer writers come across. However, learning how to set freelance writer rates is one of the most important parts of beginning…
With the advent of mobile devices, more people are playing video. Games than ever before. Apps like “Angry birds” and “Candy crush saga” have millions. Of users — many of…
We’ve been hearing statements like “Email is dead” or “Email is out the door,” for what seems like years. The fact is, however, is that americans are still checking their…
Adobe’s annual european digital marketing summit focused. Therefore, on the theme of “Re-inventing marketing,” an important trend as internet marketing. Therefore, experts come together to consider the future of their…
As we’ve discussed on this blog in the past, technology is reshaping how. Small- and medium-sized businesses advertise themselves in a digital setting. In addition to the revolution in marketing…
These social media metrics are indispensable for setting and measuring your social media marketing goals. Leveraging these actionable data points helps align your social media efforts with your overall business…
Influencing sales and overall user behavior online boils down to two factors – the content of a site and its design. Both influencers need to be in place in order…
Love it or hate it, native advertising appears to be here to stay. What is native advertising? In both print and digital marketing, a “Native” advertisement is one that exists…