It mainly sells gifts suitable for momo’s social scene and user needs. Now there are several categories such as flowers, home furnishing, beauty, digital accessories and jewelry. Most of the homepages are ck and chanel. , hermes perfume and the like, the unit price is between 100-1000 yuan. Anyone who understands knows at a glance Austria Phone Number that these products. Are suitable for men to send women, or women to send men the former is more. That is, to “assist social interaction”. It can be seen from the relevant copy that momo Austria Phone Number gift mall is not self-operated. But cooperating merchants to deliver goods. Momo will be responsible for product selection, after-sales monitoring, etc.
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However, of a store, and users only know Austria Phone Number that they bought it at momo. Things, momo is responsible for the whole process. If a friend likes a gift, or a birthday holiday is coming, the user will receive a gift reminder. There is also a special menu for “gifts i received” and “gifts i gave”, which should Austria Phone Number shared on momo’s. Message board” (equivalent to a circle of friends) in the future to satisfy users’ vanity. These ways of playing are actually not unfamiliar. Because qq and momo used to support virtual gifts, such as members, qq shows. Virtual expressions and virtual flowers, etc. The core business models of online shows. Such as 9158 and netease bobo are also virtual gifts.
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To upgrade virtual gifts to physical Austria Phone Number gifts, because social networking. Itself is also shifting from online virtual to life social networking, such as qq’s relatives and friends. And momo’s offline local social networking. It is also worth noting that e-commerce is now being further verticalized, not just in terms of categories. Beauty makeup and Austria Phone Number home furnishing e-commerce have been vertical in the past few years. And not just in terms of models ( group purchases, flash sales, special sales, c2b, and pre-orders have also emerged in the past), but the verticalization of the scene. Such as e-commerce for the elderly and social-oriented e-commerce. Gift e-commerce is on the rise.