Has accounted for more than half of apple’s revenue. In the first quarter of fiscal 2015, which just passed, the iphone accounted Jamaica Phone Number for 69% of apple’s revenue. On the other hand, apple’s other hardware products. Ipod has entered a period of demise, and has been basically replaced by iphone; ipad sales. Have declined for Jamaica Phone Number four consecutive quarters. And the innovation is insufficient, and the gap with competitors’ products is not large; although mac. Continues to grow, the entire pc the shrinking market determines that the ceiling for its growth is not far away. Company is so dependent on a certain star product. Is like putting all its eggs in one basket.
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Say whether it is a good thing or a bad thing. At this time, we need Jamaica Phone Number to deeply analyze the driving force behind the high growth of this star product. One of apple’s weaknesses is the lack of product coverage based on Jamaica Phone Number different price positioning. The current apple iphones are all positioned at the high. Including the $650 iphone 6, the $750 iphone 6+, and the $499 ipad air 2. The former mid-range iphone 5c has been neglected by the market. Then, if the penetration rate of iphone ownership among wealthy people in developed markets or developing countries is high.
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New iphone products in the high-end Jamaica Phone Number market will decline. Resulting in sluggish subsequent growth for apple. In 2014, iphone sales in north america grew by just 4%, compared with 9% in 2013 and 50% in 2012. Sales revenue in the european market increased by 31% in 2012, 4% in 2013 and 8% in 2014. Both europe and north america, iphone sales Jamaica Phone Number revenue growth has slowed significantly, which indicates that apple’s. Main target market has gradually become saturated. The financial performance of the first quarter of 2015 was largely. Due to the outbreak of the chinese market. Before the release of iphone 6/6+, china’s three major operators have never been included. In apple’s global release system at the same time.