Google Will Tell Advertisers Whether or Not Their Video Ads Are Actually Seen

Video is one of the hot spots on the internet: internet users are increasingly interested in this type of content. Online media are increasingly concerned about offering it to them, and brands have seen. The potential of these media to get their messages across. In just two years, for example. The consumption of online video on mobile devices has grown by 400% and, although mobile phones have the most spectacular figures. The consumption of this content from desktop has also increased.

While Videos Are Being Viewed More and More and Brands

But while videos are being viewed more and more and brands are increasingly interested in them. The boom in video consumption does not necessarily mean that all the ads associated with them are seen. The media has made it a priority for consumers to see these ads (after all, they are the ads that brands seem willing to pay well for). And has been filled with annoying practices that worsen the Afghanistan WhatsApp Number List user experience. From videos in autoplay to ads that accumulate at the beginning of a video that is later very short. The rather abusive practices play different suits.

Consumers See Video Ads to a Very Limited Extent

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The list of tips to improve these results ranges from using practices that do. Succeed to reading more carefully and in more depth the analytics associated with video content. Among the forecasts of what will happen in 2015 in video marketing was. The appearance of better analysis tools and, almost meeting the schedule. Google has announced an improvement to them. The engine will now tell advertisers. When video ads they run on their ad network are viewed.

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